Techniques and software to cut both your costs and your carbon footprint.



Use the links above for PALLETMANAGER information.

External links of interest are given below.

GOAL Homepage

[Company, technical, sales & services]



The design of consumer products and their packaging not only has a huge influence on their success in the market place but also impacts on the life-cycle financial costs of the product. Using unsuitable materials, excessive packaging or failing to consider logistical considerations during the design of products or the specification of packaging can have serious negative impacts on profitability. Whilst in the past cost has been defined simply in financial terms today companies must take account of the external costs of logistics including material waste, climate change, pollution etc.

However taking into account both financial and environmental issues can cut BOTH your financial costs and your carbon footprint!

Whilst the more obvious excesses in the use of in-appropriate materials or grossly excessive amounts of packaging materials are usually very evident (and potentially easily eliminated), other aspects may not immediately be so obvious and require the use of appropriate optimisation techniques to identify them and suggest improved solutions.

Some examples include:

What is the impact of using different case designs on material usage? There may be several case designs which might be used to hold a given quantity of product, and just by using a different arrangement of product within the case you might save 30% on materials cost - and in doing so cut the quantity of packaging used by a similar amount!

Is the collation quantity / case you are using maximising pallet fill? Very often the materials costs can be reduced dramatically and the volume utilisation on the pallet improved significantly by small changes in specification. By doing so you can reduce the warehousing space requirements and the number of transport movements, once again reducing both financial costs and the environmental impact.

For a given case is the card type and thickness being used appropriate for the warehouse and transport environment? Technical guidance is available within our software, though in practice some practical experimentation may usually be needed. Once again cutting the grade of card used will directly cut costs (and be green!), and will often enable more product to be fitted onto the pallet creating a double saving! Some of our customers have been able to remove card packaging completely and save millions - no cardboard costs and more product / pallet thus cutting warehousing and transport costs. 

Can additional consideration be given to the impact of design (size and shape) on packaging materials and costs and distribution costs at an early stage - rather than adopting the 'usual' approach of designing the case / packaging once the product design is complete. Sometimes a 1mm change in product size can create a 25% saving in storage and transportation costs!

Given the major concerns regarding the use of plastics in packaging it is great to see that companies worldwide are not only applying the techniques described above but also considering carefully the extent to which plastics can be substituted by other materials or in some instances removed completely.


We are keen to ensure that not only do companies reduce the use of packaging by the application of appropriate software but also consider carefully the materials used. If any company / organisation feels that they might use the and domain names to get the message across more effectively then do please contact us.  

Gower Optimal Algorithms Ltd, Swansea, U.K.

Page last updated 3rd January 2018.